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by Verne MAREE
Asia is adopting wireless technology faster than other parts of the world, with South Korea leading the momentum
sia-Pacific is surging forward
in the emerging market for the
wireless local area network
(WLAN), a much-needed lifeline for the
region's beleaguered equipment suppliers.
Defying trends in an otherwise difficult
telecommunications market, WLAN
hardware shipments achieved phenomenal
growth in 2002, with regional revenue
increasing by a surprising 79%.
Wireless' freedom from physical
constraints and its promise of portable
computing anywhere at any time lend it
obvious appeal. But what drives the
unprecedented boom in Asia-Pacific as
compared with other markets? Market
analyst Adrian Ho of International Data
Corp (IDC) Asia-Pacific cites two main
forces: the proliferation of public surfing
zones (more popularly known as hotspots),
and WLAN equipment bundling for
consumers.
The strong growth of WLAN in the
region goes hand in hand with increased
competition and widespread promotion of
the technology, particularly by vendors
selling to the consumer market via service
providers. The bundling of WLAN services
with broadband Internet access, the
demand for mobile access to corporate
applications, and falling prices will
continue to boost sales.
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