|
Question: Have you read INNOVATION before?
|
| Yes |
92.6% |
| No |
7.4% |
| |
|
Question: Do you receive it regularly?
|
| Yes |
29.6% |
| No |
69.4% |
| Not Answered |
0.9% |
| |
|
Question: How many other people read your copy of the magazine?
|
| 1 - 3 |
63.9% |
| 4 - 6 |
13.9% |
| 7 - 10 |
6.5% |
| more than 10 |
10.2% |
| Not Answered |
5.6% |
| |
|
Question: How many issues a year would you like to see INNOVATION published?
|
| 2x |
3.7% |
| 3x |
10.2% |
| 4x |
43.5% |
| more than 4x |
40.7% |
| Not Answered |
1.9% |
| |
Question: Please rate the magazine
Topic: Quality of articles
|
| Excellent |
45.4% |
| Good |
45.4% |
| Fair |
7.45% |
| Poor |
0.0% |
| Not Answered |
1.9% |
| |
Question: Please rate the magazine
Topic: Coverage
|
| Excellent |
28.7% |
| Good |
56.5% |
| Fair |
13.0% |
| Poor |
0.0% |
| Not Answered |
1.9% |
| |
Question: Please rate the magazine
Topic: Readability
|
| Excellent |
38.9% |
| Good |
48.1% |
| Fair |
11.1% |
| Poor |
0.0% |
| Not Answered |
1.9% |
| |
Question: Please rate the magazine
Topic: Relevance/Usefulness
|
| Excellent |
35.2% |
| Good |
48.1% |
| Fair |
14.8% |
| Poor |
0.0% |
| Not Answered |
1.9% |
| |
Question: Please rate the magazine
Topic: Layout and design
|
| Excellent |
31.5% |
| Good |
49.1% |
| Fair |
14.8% |
| Poor |
1.9% |
| Not Answered |
2.8% |
| |
|
Question: Which type of reader are you?
|
| General reader interested in science and technology |
40.7% |
| Venture capitalist/Investor |
4.6% |
| Researcher |
25.9% |
| Company/Industry |
15.7% |
| Govenment |
2.8% |
| Student |
6.5% |
| Others |
2.8% |
| |
|
Question: You find the magazine useful in providing the following information or opportunities
|
| Latest in R&D |
71.3% |
| Technology/Trends |
80.6% |
| Relevant Knowledge |
60.2% |
| Contacts for collaboration |
21.3% |
| Attracting investment |
9.3% |
| Commercial potential |
20.4% |
| Education |
44.4% |
| Industry news/products |
39.8 |
| Publicity about research |
48.1% |
| Others |
1.9% |
| |
|
Question: How much of each issue do you think should be devoted to the cover story (theme)?
|
| 20% or less |
30.6% |
| 30% |
44.4% |
| 40% |
10.2% |
| 50% |
8.3% |
| More than 50% |
4.6% |
| Not Answered |
1.9% |
| |
|
Question: Tick the topics that are interesting/useful to you:
|
| Advanced Materials |
53.7% |
| Baby Blues |
22.2% |
| Manufacturing |
31.5% |
| Anti-Ageing |
48.1% |
| Wireless |
43.5% |
| Infectious Diseases |
45.4% |
| Nanotechnology |
61.1% |
| Built Environment |
19.4% |
| Cancer Research |
44.4% |
| Data Storage |
35.2% |
| Tissue Engineering |
33.3% |
| Water |
25.0% |
| Medicine of the Future |
60.2% |
| Teaching & Learning in the New Millennium |
54.6% |
| Others |
9.3% |
| |
|
Question: How do you receive your copy of INNOVATION?
|
| Subscription |
6.5% |
| Direct mailing (Complimentary) |
31.5% |
| Events/Conferences |
6.5% |
| Library/Other |
27.8% |
| Book shop |
7.4% |
| Others |
18.5% |
| Not Answered |
1.9% |
| |
|
Question: In your opinion, the magazine is about R&D and innovations
|
| in the National University of Singapore |
17.6% |
| in Singapore |
34.3% |
| around the world |
43.5% |
| Not Answered |
4.6% |
Innovation Magazine Survey (2005)
